In this episode, we discussed the sensitivities and nuances that go into Patient Recruitment for market research. We met with Tom Herr, Field Consultant and Mansky Charles, Assistant Project Manager at Just Worldwide US to get their perspective on patient recruitment based on their experience of building patient relations and conducting custom patient recruitment. We also met with Ranj Hayre and Shauna Ipero, Field Consultants, at Just Worldwide UK, to get their perspective on patient recruitment. You will notice 2 words that keep coming up. Those 2 words were EMPATHY and RELATIONSHIP. These are very important to have when conducting recruitment and even moving into fieldwork with patients.
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